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Pricing Strategy

Our services are shaped by each client’s needs, business context and challenges

 All prices are in US Dollars (USD)

BOOK YOUR PERSONAL BRANDING STRATEGY SESSION

Depending on your goals we’ll discuss and articulate:

Your authentic Brand Statement based on your vision and mission in business and life  •  Your audience • Your PB Key Message that communicates your core value • Key phrases that capture the essence of YOU + opportunities you are looking for • Qualities that set you apart • Building your Presence – Positioning and Promoting your PB: plan and structure • Ways to make your PB highly profitable • Social media & content creation strategy • Your Online and Offline professional identity • Your website or if you need to create a brand new one • Your reputation • In-person brand elements (the way you talk, act, dress and present yourself)

If you choose to work on your Personal Brand yourself and want to discuss specific question to make sure you are on the right track:

BOOK YOUR PERSONAL BRANDING STRATEGY SESSION or JOIN THE WAITING LIST

Pricing:

2-hour Strategy Session:  379

1-hour Strategy Session:  199

30 min Strategy Session:  99

All sessions take place in person in NYC, Moscow, Paris, Colombo or in my Zoom room in your time zone.

Personal Brand Clarity + Strategy Package

You will get:

  • Personal Brand Diagnostics – evaluation of your existing Personal Brand ( Social Media profiles, LinkedIn, Online presence, business cards, professional photos, Bio)
  • Questionnaire and Guide to uncover more about you before we begin our work
  • One-on-one 90-minute Personal Brand strategy session in person or in my Zoom room
  • 30 minutes follow up call to answer
  • mp3 recordings of our work together (available on demand)
  • My specific recommendations for monetizing your Personal Brand (return of investment)
  • FREE GIFT: a winning short Bio for your IG, Facebook, Twitter or Personal Style Guide to look attractive in all your photos anytime for men and women ( how to prepare, what to wear, posing tips to look your best, what to avoid + tricks of the modelling industry)

Pricing:

Personal Brand Clarity + Strategy Package:  499

You can also choose a specific element for your Personal Brand

  • Personal Style Guide to look attractive in all your photos anytime for men and women ( how to prepare, what to wear, posing tips to look your best, what to avoid + tricks of the modelling industry) Pricing: 199

We can also edit/write:

  • Your professional Biography for website and speaking engagement: short and long version: Pricing: from 175 to 499
  • Crafting your Personal Brand Message. Pricing: from 199 to 299
  • About page for your Social Media profiles. Pricing: from 155 to 250
  • LinkedIn summary Pricing: from 150 to 250
  • Elevator speech for your networking events. Pricing: from 99 to 150
  • Content for your website/Copywriting.  Pricing: depends on the amount of work/industry/your specific goals
  • About the Author section at the end of your book. Pricing: from 150 to 250

ONLINE CONSULTATIONS / TRAININGS / MENTORSHIP

It’s your opportunity to ask us anything about Social Media and Digital Marketing Strategy for you and your business:

1 hour: 90

WEBSITE DEVELOPMENT

Cost of work per hour with our Website Builder Experts: 55

  1. Simple one-page website/portfolio/presentation: between 20 and 40 work hours, depending on whether you want custom design or not
  2. Presentational website, up to 10 pages, basic SEO included (best solution for small businesses/more complex personal websites/start-ups): between 40 and 60 work hours depending on the complexity and whether or not they want custom design and some more complicated features
  3. More complex presentational websites (up to 20 pages) and simpler e-commerce websites with up to 50 products: between 60 and 80 work hours depending on the exact specs
  4. Complex websites that have more than 20 pages, over 50 products and/or need some specific features developed. Price depends on the specs

SEO

  1. Technical audit of your website and strategy for further growth: 190
  2. Technical and onsite SEO fixes of an existing website: depends on the complexity of the site and number of issues, but usually takes between 25 and 45 hours, again depending on the complexity. If the client decides to hire us for technical fixes after an audit, the audit is for free.
  3. Keyword research: usually takes about 7 work hours, if they want to hire us for ongoing SEO work after that (at least 6-month contract), this is for free
  4. Ongoing SEO work (consists of technical SEO maintenance and offsite SEO – link building) – technical work, copywriting and link building: between 650 and 950/mo. (without copywriting), depending on the complexity of the site
  1. Offsite SEO work (without technical maintenance): 550/mo., includes about 8-10 backlinks/mo

1 hour of work: 50

GOOGLE ADS

  1. Campaign setup, strategy and research: 250 per account, if the client hires us for running the campaigns as well (minimum 6-month contract), this is free
  2. Google Ads campaigns for small/medium business – search and display campaigns, up to 50 keywords and 10 display banners/mo: 650/mo + 10% of the allocated budget for ads
  3. Google Ads campaigns for bigger businesses/ecommerce sites – search and display campaigns, up to 100 keywords and 20 display banners/mo: 950/mo + 10% of the overall budget allocated for Google ads

SOCIAL MEDIA

  1. Social media strategy (focus on advertising): 250 per market. FREE if you hire us for social media advertising (minimum 6-month contract)
  2. Facebook and Instagram page management and community management: depends on the number of posts and messages per month. Most smaller businesses don’t need more than 10 posts/month/channel. This includes copywriting for those posts and the design of the posts, posting, answering people’s comments and messages: depending on the number of posts, around 700/mo.
  3. Facebook and Instagram page management and community management (between 10 and 30 posts/mo/channel): around 1050/mo
  4. Facebook and Instagram advertising: depends on the number of campaigns. If you are a smaller business, you don’t need more than 8 campaigns/mo: 500 + 10% of the allocated budget for the ads
  5. Facebook and Instagram advertising, more than 8 campaigns/mo, up to 20 campaigns): 950 + 10% of the allocated budget for the ads
  6. More than 20 campaigns per month require a custom strategy and the price will be determined accordingly
  7. Management and advertising of every additional social media channel (LinkedIn, Twitter, Pinterest etc) depends also on the number of posts and increases the above price for 45%.